Boek cover Nudge van Richard H Thaler (Paperback)

Nudge

Improving Decisions About Health, Wealth, and Happiness

Engels | Druk: 1 | Paperback | 9780143115267
Paperback 13,99
4.4 op 5 sterren
uitgever Penguin Putnam Inc
Taal Engels
Bindwijze Paperback
Afmetingen Afmeting: 21,3 x 13,9 x 2,1 cm
Aantal paginas 312 pagina's
Aanbevolen leeftijd 18 jaar
Illustraties Nee
Auteur(s) Richard H Thaler | Cass R. Sunstein | Cass R. Sunstein
Uitgever Penguin Putnam Inc
Extra groot lettertype Nee
Gewicht 306 g
Studieboek Nee
Verpakking breedte 141 mm
Verpakking hoogte 25 mm
Verpakking lengte 217 mm

Boekbeschrijving

From the Winner of the Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how we make decisions-for fans of Malcolm Gladwells Blink, Charles Duhiggs the Power of Habit, James Clears Atomic Habits, and Daniel Kahnemans Thinking, Fast and Slow* More than 1. 5 million copies sold* New York Times bestseller * Named a Best Book of the Year by the Economist and the Financial TimesEvery day we make choices-about what to buy or eat, about financial investments or our childrens health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize Winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible choice architecture to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.

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